Our friend Albrecht Stahmer at Insider Louisville wrote this cool congratulatory story: “The Rivalry: Red V. Blue movie about UK/U of L rivalry meets funding goals.”
We told you last Thursday about the guys using Kickstarter to finish funding their documentary on the UK-UofL basketball rivalry, “The Rivalry: Red V. Blue.”
After a whirlwind weekend that included a block party in St. Matthews with Cards and Carts fans yelling at one another across Shelbyville Road, we’re happy to report the film has been fully funded after raising $20,445 over the final four days of the campaign.
Their Kickstarter fundraising drive officially closed at 8:18 p.m. last night with 335 backers donating a total of $42,945 concluding the project at 107 percent of its original goal. The goal was actually reached with three hours to spare and the final hours were used to try and boost pledges past $40,000 to offset the five-percent commission fee charged by Kickstarter.
From Director Rory Delaney:
Like all the best UK-Louisville basketball games, the “Red V. Blue” Kickstarter campaign came down to the final moments! This time, however, it was an incredible come-from-behind win for BOTH Louisville and Kentucky fans! As a result of the generosity, support and perseverance of our fans, we have raised over $40,000 to finish the first movie about college basketball’s greatest rivalry: UK-UofL. The 40-day crowdfunding campaign was a roller coaster ride for the ages…From $1 donations to $7,500 pledges, folks gave what they could afford to and we are forever in their debt. It wasn’t easy, but it feels fantastic.
As you can see, local basketball fans were very generous as the average contribution came in at $128.19, including a noteworthy $7,500 pledge approximately twelve hours before the deadline that provided a tremendous boost in momentum.
To read the rest of Albrecht’s story, click here.
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